Просто трансляция моего твиттера

  • Сервис интерьера Tim&Team
  • Телеграм-канал Финсайд
  • Видео от Олега Анисимова
  • Сайт Anisimov.Biz
  • Мой Twitter
  • Мой Facebook
  • Мой LinkedIn
  • Мой Instagram

‘Share a Coke with Obesity’ campaign trolls Coke into creating an undermining label

19.09.2015 by robot Оставьте комментарий

Screen-shot-2015-09-18-at-6.27.36-pm

Feed-twFeed-fb

Coca-Cola may consider its long-running "Share a Coke" campaign a slump-busting success, but the customizable labels also give easy ammo to the company’s many detractors.

The most recent hijacking comes from the Center for Science in the Public Interest, a public health advocacy group, which managed to turn the marketing scheme on its head by ordering a bottle emblazoned with the phrase, "Share a Coke with Obesity." The organization parlayed the custom design into a widely viewed public service video warning of the dangers of soft drinks.

See also: Coca-Cola can without a label asks Muslims to fight prejudice on Ramadan Read more…

More about Business and Advertising

via Mashable http://on.mash.to/1F8bYzC

Раздел: Uncategorized Метки: Recently Read

Добавить комментарий

Ваш адрес email не будет опубликован. Обязательные поля помечены *

Лайкнуто в ютубе

Я устроил губернатору Программу Максимум [12+]

Drag Race: Formula E Car vs Cheetah

Кемерово: что случилось и кто виноват

Motorama — Ghost

До 36% годовых: финансовая пирамида заманивала граждан высокими дивидендами — Россия 24

Tears For Fears — Shout

PJ Harvey — Down By The Water

Alanis Morissette — Ironic (OFFICIAL VIDEO)

Mama Saturn’s Virtual Concert

Herding types with Scala macros by Marina Sigaeva

Tweets by @oleganisimov

Copyright © 2022 · Magazine Pro Theme & Genesis Framework · WordPress · Войти